H+G were commissioned by start-up Vive to produce a large amount of content for their social media campaign. Our focus was to create as much variation as possible, producing up to 6 month’s worth of material, within the budgeted one day studio session they requested.
During the consultation stages we advised Vive of some tactics to supplement our images with other digital content such as; reposts of tagged photos, Natural BTS snaps and text based graphics. In addition to this they had the option to also crop into our high-quality photos to produce multiple posts per original image. These are all strategies that has already proven successful for a number our other clients.
Looking at their consumer base and commerce market, we constructed a series of set-ups, sourcing props suited towards the vegan / fitness lifestyle. To further minimise budget, all final images on this project were process only and underwent no additional retouching work, by request.
This project has given the start-up a strong foundation for their presence on social media. We are happy to see that the images we carefully constructed and produced for them continue to generated a high level of social engagement.